When I started my career, I was an intern and Jr. Copywriter at a few midtown NYC agencies. At this low level, it was always exciting when the bosses would run through the halls screaming “Emergency meeting!! Conference room, NOW!” We’d throw down our already overdue work and run into the meeting, and more frequently
Category Archives: Design Sprint
When I first set up my very own fintech in 2016, I had never heard of Design Sprints. And I had no idea that this tool would revolutionize the way I work today. So, I would like to share my way from being a fintech founder to a real Design Sprint enthusiast with you. It’s
Before you even start your Design Sprint it is important to follow a few simple, but crucial rules to build and nurture a successful Design Sprint Team.
Design Sprints are an effective tool to reduce risks when launching new products, get answers quickly and they lead to a deeper understanding of user needs and wants. Running a Design Sprint is especially useful when a team needs validated results for complex challenges. The framework contains elements from the design process, Design Thinking, and
The process of the Design Sprint itself is very well defined in the Design Sprint book. But what happens afterwards is often not considered enough. The energy created in a Design Sprint is the perfect basis for the next steps in the project. But what exactly happens after running a Design Sprint depends essentially on
The Design Sprint is perfect for different challenges and can be used in different phases of a project. Here are some situations in which a Design Sprint is useful: The team is stuck in a project An idea has to be validated quickly Fast progress in the development of a solution concept is required Quick
A Design Sprint is a user-oriented methodology that solves problems by designing, prototyping, and testing ideas with real users. And all that before many hours of development are invested in developing an idea. The Design Sprint helps to make decisions based on validated results. Design Sprints empower and align teams towards one clearly defined goal.